Since early 2018, Roy Morgan’s ongoing Risk Monitor collects insights into companies and sectors Australians trust and distrust, and importantly reasons for these feelings. The unique unprompted and open-ended methodology provides the opportunity for Australians to nominate any companies they trust or distrust in any sector. Each year many Australians nominate a gambling companies or the sector in general, along with the reasons for each nomination in their own words – providing quantitative and qualitative insights into these vital measures.

The Gambling Provider Trust and Distrust Insights Report details insights into Australians' perceptions of gambling companies and the sector in general, including:

Where the Gambling sector currently ranks on Net Trust/Distrust Score amongst 27 sectors
Net Trust/Distrust Scores and rankings of key companies
Breakdown of Trust and Distrust Scores for key gambling companies
Thematic analysis of reasons Australians trust and distrust key gambling companies
Analysis of Trust and Distrust of the gambling sector in general (ie. those who nominate the sector rather than specific brands)
Actual verbatim comments (last 12 months) detailing specific reasons Australians trust and distrust your brand - in the words of Australians
Trend analysis from 2018 and demographic analysis - who trusts and distrusts and why

Deliverables include:

A PDF report of around 40 pages (PowerPoint style) including an Executive Summary, charts, tables and commentary summarising key findings.
Report available within 15 business days.
Verbatim comments about trust and distrust in competitors available for additional fee (POA).