State of the Nation Report 24 - Spotlight on the 2016 Federal Election (May 2016)

ID #0013323Country: AUSFormat: PDF  
Roy Morgan State of the Nation Report 24 focuses on Australian Politics and the fortunes of the Coalition Government as it heads towards re-election at this year's Federal Election.

After just under two years of Prime Minister Tony Abbott, the Coalition switched leaders in September 2015 and installed former Communications Minister Malcolm Turnbull in the top job.

The date for this year's Federal Election was set early, as early as possible given the electoral laws and regulations, but an unusual Winter election awaits Australians on the first Saturday of July.

It hasn't all been smooth sailing for the Turnbull Govenrment, but does the Coalition team have what it takes to claim victory at this year's Federal Election and secure a second term?

Despite the troubles of the Rudd-Gillard Government of 2007-2010, it remains a fact that no Australian Government has been 'turfed out' after its first term of Government since the Great Depression in the early 1930s.

As we approach this year’s Federal Election the key issues facing the Government include unemployment and under-employment across Australia, the slowing Australian economy caused by the slowdown in China and the falling price of commodities including iron ore, coal and gas – Australia’s biggest exports, healthcare reforms, the Government’s proposed revamp of the education sector, the aging of Australia as highlighted by the Intergenerational Report, asylum seeker policy, and perhaps most prominently – extensive reform of Australia’s Taxation system.

In addition - the contentious policy in regards to the Australian Building and Construction Commission (ABCC) - has provided the trigger for the a Double Dissolution election - the first since the 1980s.

Will the decision to go the route of a Double Dissolution Election mean a re-elected Turnbull Government faces a Senate comprised of a myriad of cross-benchers? It'd have to be a significant possibility given the lower thresholds required to get elected to the Senate when 12 spots are up for grabs in each State rather than 6 at a traditional half-Senate Election.

About this Report

Based on over 1,000,000 interviews with Australians, this report gives you an unparalleled perspective on how trends have changed over the last fifteen years among the Australian population and how people feel now.

The topics covered in this report include:
  • SOCIETY: Ageing population; Rising education level; Household size; Home ownership decreasing; Increasing population diversity; Australians becoming more progressive; Less concern with safety and security; Food and health; Changing leisure activities.
  • TECHNOLOGY: Telecommunication revolution; Rapid adoption of technological products; Internet growth changing media consumption; Shopping online; Banking online.
  • ECONOMY: Unemployment; Under-employment; Roy Morgan Consumer Confidence and Business Confidence; Business outlook and opinion; Housing interest rates; Term deposit rates; Petrol prices; Exchange rates; Share market; Total Superannuation assets; Attitudes towards the economy, finance and the government.
  • POLITICS: Voting intentions.
  • ENVIRONMENT: Environment an important issue; Taking action is the next step.
  • SPOTLIGHT ON AUSTRALIAN POLITICS: Unemployment & Under-employment across Australia; A slowing Australian economy; The falling price of commodities (including iron ore, coal and gas); Healthcare reforms; Education sector reform; Aging of Australia as highlighted by the Intergenerational Report; Asylum seeker policy; Reform of Australia’s Taxation system.

Benefits of this Report

Access to this report will provide you with the most up-to-date understanding of the trends and issues that face Australians today. Armed with these detailed insights, Australians and businesses in Australia will be better placed to rise to challenges created by the changing political climate in the nation. It will also give great insight to those campaigning for various issues and policies to refine their approaches and sharpen their strategies.

With access to these insights and trends, this report will equip you with all the necessary quantitative trend data for your market review, strategic marketing planning, advertising brief development, management update presentation or conference address.

Additional Information & Insights

The insights are drawn from Roy Morgan Single Source, an ongoing face-to-face survey of approximately 50,000 Australians annually. This report is updated quarterly and is presented in the format of trended charts and data tables.

Product delivered within 4 working days.